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Lightweight_mmm ⭐ 701

LightweightMMM 🦇 is a lightweight Bayesian Marketing Mix Modeling (MMM) library that allows users to easily train MMMs and obtain channel attribution information.

Pymc Marketing ⭐ 355

Bayesian marketing toolbox in PyMC. Media Mix (MMM), customer lifetime value (CLV), buy-till-you-die (BTYD) models and more.

Bayesianmmm ⭐ 10

(ml) - python implementation of bayesian media mix modelling with shape and carryover effect

A simple Marketing Mix Modeling library for Python

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